Kim, a local (and seriously cool) pottery artist, is known for her combination of hand-built and thrown organic, abstract, and functional pieces of art. She has both “a love for traditional form and study, as well as a unique and interpretive eye for design”. Three words stuck out when discussing what she was looking for in a logo:

typographic, clean, and classic.

This logo delivers on all 3, and lends itself to multiple uses. After the original horizontal lockup was created, a more dramatic vertical option was added to better fit different formats. Now with a fresh identity, Kim can get back to making inspirational pieces.